A car dealership is a business. In order to remain in business it must be efficient, effective and profitable.
With the advent of the Internet, many dealers now have very real concerns about their ability to operate profitably in this area.
What are the reasons consumers are hiding behind this new medium?
As a car dealer what can you do about it?
The full weekly article on this topic may be found at
www.ai-dealer.com/Internet_Leads_for_Dealers_Efficient_Effective_Profitable_.htmlPlease use this forum to post any thoughts or feedback that you have on the article.